Microsoft Best of Business AI

Art Direction / Web / UI / UX

My Role

I designed over seven custom web pages and collaborated with other creatives to create a responsive web experience for desktop and mobile. I collaborated with developers to support, review, and direct development for each of my designs. I balanced and innovated a unique visual partnership between Microsoft’s brand and that of their various partners.

Background

Microsoft has been using AI around the globe long before it became every organizations newest headline. To help spotlight this, Microsoft brought in some of their most notable partners from Mondelez to Grab and DHL to showcase how AI can drive change in a variety of industries. The trick, each of the stories was unique to the partner organization so we visually fused each brand into a consistent experience.

View web experience

Side-by-side comparison

Collection of slides from a Microsoft AI digital experience focused on supply chain and environmental sustainability, with graphs, images, and text describing various projects and strategies.

Additional pages

Diagram titled 'AI Ready Organization' with interconnected circles labeled 'Strategy,' 'Culture,' 'Responsibility,' and 'Scaling AI,' along with smaller nodes representing companies like Microsoft, WPP, CSIRO, and others, illustrating components of AI readiness.
A digital graphic with a light blue background featuring a structured diagram on the left, titled 'Take responsibility,' emphasizing AI's role in addressing global challenges, with circular nodes labeled 'Governance,' 'Tools,' 'Practices,' and 'Principles' each with a plus sign. The right side includes additional text about responsible AI, percentages, and a quote about data management.
A webpage about HOCHTIEF infrastructure group with a large photo of a modern glass building on the right and text on the left explaining their work and history.
A webpage discussing AI innovation, with sections on scaling AI, including a tree sprout background, and a sidebar featuring a woman holding a coffee mug, quotes about AI and leadership, and links to learn more about AI strategy and interviews.